Behavioural Economics
Below are a few notes (most are copy pastes) of stuff that I've covered during my time at Dilip Soman's Behavioural Economics online course at edX. The topic is a recent interest of mine after spending some time earlier this year learning about social graphs and basic graph theory in general. So as a natural extension to that, a question that comes to mind is, how do people make purchasing decision? The notes have been mostly compiled in Slack - somehow I kinda take a liking in the way the notes there get formatted. It's relatively easy too - perfect for lazy people like myself. Below are the public links of my notes in Slack with regards to the topic: Early General Notes A Theory of Decision Points Choice Overload Glossary of Concepts Consumption Vocabulary Recent Nudge Experiments Decision Aids Disclosure One thing that I really like about the course is that it also talks about how to conduct experiments should you have an idea that you'd like ...